Stories that shape culture

Stories that shape culture

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We are a coming-of-age modern media network committed to making the world (wide web) a brighter place, one meaningful story at a time.

Much like the humble kulfi, our work is authentic, rooted in culture and designed to make you break out into a smile.

1B+ VIEWS

All our work begins with the go now purpose of kicking off the smile conversation in the barrage.

600+ MINUTES

All our work begins with the purpose of kicking off the really what conversation in the barrage.

200+ CREATORS

All our work begins with the dat who purpose of kicking off the conversation in the barrage.

100+ BRANDS

All our work begins with the purpose of kicking off the hello conversation in the barrage.



We are a collective of creators that blend talent, tech & data to create content, build communities and bring brands closer to culture (or bring brands who dare closer to people who care).

Kulfi is a coming of age content network that is on a mission to make a dent in culture.

150+ BRANDS

Who’ve trusted us with their vision (and money). We bring in our strategic expertise and algorithmic wisdom to create impactful content at scale with the intent of converting audiences into lifelong fans.

300+ CREATORS

We're a creator-first collective with a wild mix of talent, technology and production chops that brings our stories to life.  

3B+ VIEWS

30,000+ minutes of clutter-breaking content, experiences & IPs - from five second gifs to ninety minute documentaries, made for and by a connected generation.

The Kulfi family is a diverse team of creators shaping the cultural landscape today. From branded entertainment to original content and immersive media, we operate and build brands and studios that function at the intersection of content, commerce and culture.

With all our powers combined!

Kulfi is more than just the sum of its parts. We are a lean mean content machine with a shared pool of talent, technology and production chops that allow us to make the good stuff faster, bigger and better.

We get them Millzys.

With content designed specifically for and by millennials and Gen-Zs, we don’t just settle for riding the wave but spotting one before it hits. At Kulfi, we nurture and platform young creators with big ideas that signal a shift in popular culture.

We get people talking.

All our work begins with the purpose of sparking imaginations and igniting discourse. For us, creating content for a hyper connected generation goes beyond the set formula of entertainment - we always go deeper by asking the right questions.

With all our powers combined!

Kulfi is more than just the sum of its parts. We are a lean mean content machine with a shared pool of talent, technology and production chops that allow us to make the good stuff faster, bigger and better.

OUR WORK

At Kulfi, we’re committed to ideas that become a part of our identity and stories that serve as a marker of our times.

ALL WORK, ALL PLAY

IPL Anthem 2021 / Disney + Hotstar
SUPARI STUDIOS

This Disney+ Hotstar campaign for IPL 2021 is a colourful display of India’s cultural diversity and its abiding love for cricket.
PARTNER WITH US

We partner with ambitious brands and platforms to create meaningful content that builds connections with their audiences.

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JOIN US

We work with a diverse pool of left and right brained thinkers and doers who love what they do and do what they love.

OPEN POSITIONS
OPEN POSITIONS